Perfumery Index
Phlur Blog

Perfumery Index
Phlur Blog

unisex fragrances

The Growing Popularity of Unisex Fragrances

Elizabeth Harris

Identifying a fragrance as “unisex” is in reference to its targeted appeal to all genders. When it comes to “categorizing” a fragrance as unisex, or for no particular gender, it...

The Growing Popularity of Unisex Fragrances

Elizabeth Harris

Identifying a fragrance as “unisex” is in reference to its targeted appeal to all genders. When it comes to “categorizing” a fragrance as unisex, or for no particular gender, it...

fragrance longevity

Fragrance Longevity 101

Elizabeth Harris

We’ve all experienced or heard others proclaim “I love this perfume but it doesn’t last very long.” What qualifies as “long lasting” in a perfume? What contributes to a perfume's...

Fragrance Longevity 101

Elizabeth Harris

We’ve all experienced or heard others proclaim “I love this perfume but it doesn’t last very long.” What qualifies as “long lasting” in a perfume? What contributes to a perfume's...

strawberry gourmand perfume

Why Gourmand Perfumes Are So Universally Appealing

Elizabeth Harris

Reference to the term gourmand primarily focuses on a connoisseur of food. A person who enjoys and appreciates good food, good wine and good company with which to enjoy it....

Why Gourmand Perfumes Are So Universally Appealing

Elizabeth Harris

Reference to the term gourmand primarily focuses on a connoisseur of food. A person who enjoys and appreciates good food, good wine and good company with which to enjoy it....

perfume layering

Tips For Layering Fragrances

Phlur Team

When layering scents, you want to experiment by mixing and matching scents with similar profiles or olfactive aromas to create a fragrance unique to you–something familiar, but completely your own....

Tips For Layering Fragrances

Phlur Team

When layering scents, you want to experiment by mixing and matching scents with similar profiles or olfactive aromas to create a fragrance unique to you–something familiar, but completely your own....

missing person viral perfume

Our Most Viral Perfume & Body Mist Moments

Julia Navratil

“Going viral” is a well-known phenomenon, yet the mystique deepens when a perfume manages to 'break the internet.' Unlike tangible items (think dresses or jackets with measurable dimensions and visible...

Our Most Viral Perfume & Body Mist Moments

Julia Navratil

“Going viral” is a well-known phenomenon, yet the mystique deepens when a perfume manages to 'break the internet.' Unlike tangible items (think dresses or jackets with measurable dimensions and visible...

perfume vs body mist

When To Use A Perfume Vs. A Body Mist

Elizabeth Harris

When it comes to picking out a fragrance, we tend to lean toward olfactory notes that appeal to us and work well when sprayed on our skin.  A perfume truly...

When To Use A Perfume Vs. A Body Mist

Elizabeth Harris

When it comes to picking out a fragrance, we tend to lean toward olfactory notes that appeal to us and work well when sprayed on our skin.  A perfume truly...

top notes in perfume

What Are Top Notes In Perfumery?

Phlur Team

Top notes work specifically to grab your attention and often utilize scents from the Fresh Olfactive Family as these are known to dissipate quicker. Think citrus and fruit notes–like tangerine,...

What Are Top Notes In Perfumery?

Phlur Team

Top notes work specifically to grab your attention and often utilize scents from the Fresh Olfactive Family as these are known to dissipate quicker. Think citrus and fruit notes–like tangerine,...

What is Molecular Distillation in Perfumery?

What is Molecular Distillation in Perfumery?

Elizabeth Harris

Molecular distillation works as a great liquid-liquid separation technology under high vacuum. Aromatic essential oils are oily liquids that contain a lot of different components which can be overpowering and...

What is Molecular Distillation in Perfumery?

Elizabeth Harris

Molecular distillation works as a great liquid-liquid separation technology under high vacuum. Aromatic essential oils are oily liquids that contain a lot of different components which can be overpowering and...

Phlur’s New Fine Fragrance Body Mists

Phlur’s New Fine Fragrance Body Mists

Elizabeth Harris

Phlur is excited to add body and hair mists to our collection of custom, high-end quality fragrance options. Take a moment to enjoy any and all fragrance formats from EDPs,...

Phlur’s New Fine Fragrance Body Mists

Elizabeth Harris

Phlur is excited to add body and hair mists to our collection of custom, high-end quality fragrance options. Take a moment to enjoy any and all fragrance formats from EDPs,...

What is a Fixative in Perfumery?

What is a Fixative in Perfumery?

Elizabeth Harris

A fixative is a base ingredient or blend that is utilized in perfumes to help the scent last longer on the skin. The name refers to “fixing” the aroma so...

What is a Fixative in Perfumery?

Elizabeth Harris

A fixative is a base ingredient or blend that is utilized in perfumes to help the scent last longer on the skin. The name refers to “fixing” the aroma so...

What is a Carrier In Perfumery?

What is a Carrier In Perfumery?

Elizabeth Harris

A carrier is a base ingredient used to enhance the evaporation or diffusion of a fragrance material or the fragrance blend. Alcohol is the carrier of choice for fine fragrances,...

What is a Carrier In Perfumery?

Elizabeth Harris

A carrier is a base ingredient used to enhance the evaporation or diffusion of a fragrance material or the fragrance blend. Alcohol is the carrier of choice for fine fragrances,...

headspace technology

Headspace Technology

Elizabeth Harris

Headspace analysis is a novel technology that was first employed by the fragrance industry in the 1980s. In simpler terms, headspace analysis can “smell” molecules much like the human nose...

Headspace Technology

Elizabeth Harris

Headspace analysis is a novel technology that was first employed by the fragrance industry in the 1980s. In simpler terms, headspace analysis can “smell” molecules much like the human nose...