Olfactive Families

What Is The Fresh Fragrance Family?

The fresh fragrance family is commonly associated with light, sparkling, bright and clean aromas. Lively and energetic fragrances exude a freshness derived primarily from citrus and fruity top notes.  Refreshing green and watery aromas are also placed in this family. This family can be referred to as airy and refreshing…sparkling and smiling.

Scent Profile

The fresh fragrance profile consists of a wide variety of citrus, aquatic, green and fruit aromatic combinations. Citrus notes such as lemon, bergamot, mandarin and grapefruit are dominant as well as ripe and edible fruit scents that are full of category.

Common Fresh Fragrance Family Notes

  • Zesty or tangy notes like lemon, grapefruit or bergamot.
  • Aquatic scents like sea salt, rain and ocean breezes.
  • Scents of freshly mowed grass and crushed leaves.
  • Bright sweet and tropical aromas like apple, peach, kiwi and pineapple.

Subfamilies of the Fresh Olfactive Family

  • Citrus
  • Water
  • Green
  • Fruity

Origin of the Fresh Fragrance Family:

The citrus classification has roots in the classic “eau de cologne” named after the city of Cologne, Germany where the type was first created. Historically, citrus fragrances tend to be simple, not very long-lasting and linear. The success of fruit-forward fragrances began in the 90’s with fragrances featuring ripe and edible fruit scents; fresh, fun and full of character. The green reference is a lighter and more modern interpretation of the chypre type. Oceanic is the newest category in perfume history, appearing in 1991. A very clean, modern smell noted for androgynous perfumes.

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